Email is still how most business gets done. These notes cover setting up a professional address and the behind-the-scenes settings that decide whether your messages reach the inbox or the spam folder.
You probably write the same handful of emails every week. Write each one well, once.
A public email address with no owner is a hole your leads fall into, quietly.
Free is fine to start. The trouble is when the business depends on it.
Three settings that tell the world your email is really from you.
A free Gmail address quietly costs you credibility and control.
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Every so often I send a short note about something I fixed for a small business, or a tool worth knowing about.