Klassroom Notes

When Free Storage Isn't a Plan

Free is fine to start. The trouble is when the business depends on it.

When Free Storage Isn't a Plan

How a free account becomes the business

A lot of small businesses run on a free personal account. The Gmail address from before the business had a name, the client files in Google Drive, the job photos on the phone backing up to Google Photos. Nobody decided it should be the backbone of the business. It just grew that way.

That's fine until the account fills up.

What happens when it fills up

A free Google account comes with 15 GB of storage, and Gmail, Drive, and Photos all share it. Photos and email attachments eat it faster than people expect.

When you go over, Google says your ability to send and receive email can be affected. For a business, that means a customer's email may not reach you, and you may not find out until they call to ask why you never answered.

There are two other risks with a free personal account:

  • If the account gets locked, there's no support line to call, because you're not paying for one.
  • If an employee uses their own free account for work, the files and the customer emails leave when they do.

The two-minute check

Do this today:

  1. Go to one.google.com/storage while signed in to the account the business runs on. It shows how full you are and what's using the space.
  2. If you're over about 80%, something has to change soon: buy more storage, clean out old attachments, or move the business onto a proper account.
  3. Write down every account the business depends on for email and files, and whose name each one is in.

The longer-term fix

Buying more storage on the personal account stops the immediate problem. It doesn't fix the rest: the address is still a personal one, there's still no support, and the account still belongs to a person instead of the business.

A paid business account, like Google Workspace or Microsoft 365, starts at under $10 per person per month. You get email on your own domain, room to grow, a support line, and accounts the business controls, so you can add and remove people without losing their files. Why Your Business Email Shouldn't Be @gmail.com covers that move.

Want help applying this to your business?

I'll set up your email so messages stop going to spam and nobody can send email pretending to be you, for $200 on the account you already have or $350 to move you and set it up.

See The Email Fix Book a free 20-minute chat

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Every so often I send a short note about something I fixed for a small business, or a tool worth knowing about.